Customer Service: The CARE Model
04/29/2021 8:30 AM PT - 9:30:00 AM PT

As Maya Angelou said, “People will forget what you said. They will forget what you did. But they will never forget how you made them feel.” This is the heart of the CARE customer service model: making people feel cared for. In this session, we will explore four different ways to demonstrate customer care: Compassion for the customer; Accountability for customer satisfaction; Respect for the customer’s time, money, and energy; and Exceeding customer expectations. Whether used individually or combined, being consciously aware of the ways to demonstrate caring customer service builds relationships, leads to loyalty, and transforms the customer experience.

Instructor Erin Bair
Erin Bair is the founder of Phoenix Consulting, where she offers professional and leadership coaching to individuals in the Portland metro area. Prior to launching her own business, she served as a VP and a Director at two successful consulting firms, where she worked with leaders in all stages of their careers regarding individual, interpersonal, organizational and board development. She also serves as President-Elect of the Board of the Association of Talent Development, Cascadia Chapter. Prior to her work in organization development, Erin worked as an attorney in the nonprofit sector and has continued to support nonprofits through multiple pro bono projects. Erin received her B.A. from UCLA and her J.D. from Loyola Law School, Los Angeles.

Event Sponsor:  NACM Commercial Services

Course Level:  I - Intermediate

CEU: 0.100
CCE: 0.100


 Members: $39.00 Non-Members: $69.00

*Price is for admission only. Some events, especially college credit classes, have additional costs associated with materials, such as text books. See the event comments above for more details. Membership discount eligibility is at the discretion of the event sponsor.

Cancellations will be accepted for full refund no later than five working days prior to event — substitute attendees accepted up to day of event.